BEHIND THE SCENES OF ECZEMA EQUALITY
Your baby deserves representation—whether Black, Brown, Asian or anything in between. Check out how the AVEENO® Baby Eczema Equality initiative came to life.
LEARN MORE ABOUT BABY ECZEMA
At AVEENO® Baby, we know eczema can look completely different on every skin tone. So, we created a resource that empowers parents of colour to further their eczema education, talk to their pediatricians, and get the nourishing care their babies deserve.
TREATMENT RESOURCES FOR ECZEMA
SOOTHE AND PROTECT WITH THE #1 BABY ECZEMA BRAND
AVEENO® Baby Eczema Care products are formulated with natural colloidal oatmeal for clinically proven relief of eczema symptoms such as itch, dryness, redness and irritation. Hypoallergenic and free of fragrance, parabens, and phthalates – try the #1 pediatrician recommended baby skincare brand to give your little one the comfort they deserve!
*Always read and follow the label.
REFERENCES
Eczema in skin of color: What you need to know. National Eczema Association. (2022, April 29). Retrieved from https://nationaleczema.org/blog/eczema-in-skin-of-color/
EczemaHelp. (2022, February 28). Eczema Society of Canada Youth Video series: eczema myths & facts. YouTube. Retrieved from: https://www.youtube.com/watch?v=qS2rmdE4ca0
Kaundinya T, Kundu RV. Diversity of Skin Images in Medical Texts: Recommendations for Student Advocacy in Medical Education. J Med Educ Curric Dev. 2021 Jun 11;8:23821205211025855. doi: 10.1177/23821205211025855. PMID: 34179498; PMCID: PMC8202324.
Black Children Less Likely to See Doctor for Eczema Despite Being More Severely Affected. Pennmedicine.org. (2017, September 29). Retrieved from https://www.pennmedicine.org/news/news-releases/2017/september/black-chi...




