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Where to Buy
Made for babies with sensitive skin, this baby wash and shampoo gently cleanses without drying. Our nourishing formula with oat extract creates a rich lather and rinses clean, leaving a light, fresh fragrance.
- Tear-free and hypoallergenic
- Formulated without soap, parabens, sulfates, or phthalates
- Gentle enough for everyday use to help keep baby's skin and hair soft and smooth.
- Brand recommended by pediatricians and dermatologists
Aveeno Baby is committed to helping every baby feel comfortable in their skin by offering nourishing solutions. Our promise is to help you care confidently for your baby’s delicate skin, while also making better choices that help care for the earth and enable communities to thrive.
Care for Skin
Designed for Sensitive Skin Tear-Free Hypoallergenic
Designed for Sensitive Skin
Specially formulated for baby's sensitive skin, this wash & shampoo is soap-free and cleanses without drying. It's gentle enough for everyday use on newborn's delicate skin.
Gentle on baby's eyes.
Hypoallergenic and allergy-tested to minimize the risk of irritation.
Care for Planet
Recycling Instructions Animal Welfare
Empty & Discard Pump
Instructions vary by bottle size.
Refer to your bottle's back of pack and verify. with your local municipality.
We don’t conduct animal testing in the research or development of our cosmetic products. Alongside our parent company, we support efforts to help end to cosmetic animal testing globally.
Coco-Glucoside Glycerin Oat Extract
Formulated Without Parabens, Phthalates, Sulfates, Dyes, Soap, Phenoxyethanol
~ 96% of the formula Selected to benefit baby’s skin
This group of ingredients has been carefully chosen to work together to gently cleanse baby's skin and leave skin feeling moisturized
Helps provide desired consistency and supports optimal application experience.
Gently cleanses baby's skin & hair. Derived from coconut oil.
Gently cleanses baby's skin & hair. Derived from coconut or palm oil.
Helps leave baby's skin & scalp feeling moisturized. Derived from vegetable oil
Gently cleanses baby's skin & hair. Derived from vegetable or plant oil.
Helps leave baby's skin feeling moisturized. Derived from vegetable or plant oil.
Helps leave baby's skin & hair feeling soft.
Guar Hydroxypropyltrimonium Chloride
Helps leave baby's skin & hair feeling soft. Derived from guar seed.
Avena Sativa (Oat) Kernel Extract
Works with other ingredients to moisturize baby's skin. Derived from oats.
~3% of the Formula Selected to protect the product
This group of ingredients has been carefully chosen to work together to maintain high quality by helping prevent the formula from separating, losing its texture, or growing mold and bacteria.
Gives the product thickness and makes it easier to apply.
Creates the ideal pH, balanced for baby's skin. Derived from corn, sugar or starch.
Acrylates/C10-30 Alkyl Acrylate Crosspolymer
Gives our baby wash thickness and makes it easy to apply.
This synthetic ingredient helps keep our baby wash free from harmful bacteria and mold growth. It can be naturally found in cinnamon.
Creates the ideal pH, balanced for baby's skin.
< 1 % Fragrance
Our carefully designed blend of light fragrances is gentle on baby's delicate skin
Fragrance [DIPROPYLENE GLYCOL]
Provides a light scent.
Water (eau), Cocamidopropyl Betaine, Sodium Lauroamphoacetate, Glycerin, Coco-Glucoside, Sodium Chloride, Citric Acid, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Sodium Benzoate, Glyceryl Oleate, Parfum, Sodium Hydroxide, Polyquaternium-10, Guar Hydroxypropyltrimonium Chloride, Avena Sativa (Oat) Kernel Extract.
How to Use
How to Use
Twist off cap, remove quality seal. Do not use if seal is broken. Pour onto a wet washcloth or hand and apply to hair and body. Lather and rinse.
Warnings & Precautions
Safety Tip: Keep out of reach of children. Do not use if quality seal is broken or missing.
Baby's sensitive skin
Rich, lathering cleanser