Resource Center Video

AVEENO® products undergo comprehensive screening and clinical testing. Our scientists actively present their research findings to the worldwide dermatological community through meetings and publications in a wide variety of peer-reviewed journals.

Here you will find a variety of resources to learn more about the benefits of natural ingredients in skincare, clinical testing on AVEENO® products and more.

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Aveeno®

Improve the balance in Atopic Dermatitis

Research shows the microbiome of atopic skin is less diverse than healthy skin

Healthy skin has a balanced microbiome and an intact skin barrier

Atopic skin has an unbalanced microbiome and an altered skin barrier

Enhancing the skin barrier and improving microbial diversity can improve signs and symptoms in eczema-prone skin (1)

Learn more on the Aveeno® website Footnote: 1. Effects of topical lotions on the atopic dermatitis skin microbiome and associations with itch and skin barrier function (n=31 patients). Johnson & Johnson Consumer Inc. poster presentation at the 76th Annual Society for Investigative Dermatology (SID) Meeting: April 26-29, 2017;

Portland, OR, USA.

The Microbiome of Atopic Skin

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Aveeno®

Triple Oat Complex® Oat Flour + Oat Extract + Oat Oil

Supercharged with Triple Oat Complex® deliver up to 9x the antioxidant power* (1) *compared to oat flour alone

Oat Flour helps seal in moisture

Oat Extract soothes and calms skin (1)

Oat Oil Helps strengthen the skin’s natural moisture barrier (2)

Learn more on the Aveeno® website Footnote: 1. Dimberg LH, Theander O, Lingnert H: Avenanthramides-a group of phenolic antioxidants in oats. Cereal Chem 70:637-641, 1993. 2. Potter RC, Castro JM, Moffatt LC, inventors; Nature, Inc, assignee. Oat oil compositions with useful cosmetic and dermatological properties. US Patent 5620692. April 15, 1997.

Triple Oat Complex Benefits

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Aveeno®

Skin Benefits of Oats

Cleanse: Adheres to dirt and dead skin cells and washes away

Moisturize: Locks in moisture to dehydrated skin

Soothe: Soothes sensitive skin

Protect: Creates a protective film on the surface of the skin

Learn more on the Aveeno® website

Skin Benefits of Oat

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Unlocking the Power of Aveeno® Oat Triple Oat Formulas Relieve. Restore. Protect.

Colloidal Oatmeal moisturizes dry skin Avenanthramides helps relieve itchy, dry skin Oat Oil helps restore skin moisture barrier

COLLOIDAL OATMEAL: Sustained protection + moisturization

BIOLOGICAL PROPERTIES: High levels of polysaccharides, protein and lipids

CLINICAL BENEFITS: Locks in moisture and helps promote a healthy skin moisture barrier (1)

CLINICAL BENEFITS: Helps restore normal pH in skin conditions where pH has increased, acting as a buffering system to both acids and bases (2)

Avenanthramides: Concentrated polyphenolic oat fraction soothes and calms skin

CLINICAL BENEFITS: 10 to 30 times the antioxidant activity of other oat phenolic compounds, as measured by erythema reduction (3)

In-vitro data: Potent anti-inflammatory effect through inhibition of NF-kB and IL-8 release may help stop the itch-scratch cycle, preventing disruption of the skin moisture barrier function (4)

OAT OIL: Reduces transepidermal water loss and restores skin barrier

BIOLOGICAL PROPERTIES: Rich in unsaturated triglycerides and unsaturated fatty acids (linoleic acid) - essential for maintenance of the skin barrier

In-vitro data: Oat lipids induce ceramide formation in keratinocytes (5)

CLINICAL BENEFITS: Whole oat oil reduces Transepidermal Water Loss (TEWL) by as much as 56% (6)

Aveeno® Oat

One ingredient, many benefits [Chart showing that Aveeno® Oat has Barrier Function, is Occlusive, is a Humectant and is Antioxidant Ant-Inflammatory]

Triple Oat Formulas Relieve. Restore. Protect. Colloidal Oatmeal Avenanthramides Oat Oil - Start to relieve itch on contact (4) - Restore skin moisture barrier (4) - Help protect against itchy, dry skin flareups (4)

Unlocking the Power of Aveeno® Oat 1. Kurtz ES, Wallo W. Colloidal oatmeal: history, chemistry and clinical properties. J Drugs Dermatol. 2007;6(2):167-170. 2. Grais ML. The role of colloidal oatmeal in dermatologic treatment of the aged. AMA Arch Derm Syphilol. 1953;68:402-407. 3. Vollhardt J, Fielder DA, Redmont MJ. Identification and cosmetic application of powerful anti-irritant constituents of oat grain. XXI IFSCC International Congress 2000, Berlin. Proceedings;395-402. 4. Reynertson, K., et al., Anti-Inflammatory Activities of Colloidal Oatmeal (Avena sativa) Contribute to the Effectiveness of Oats in Treatment of Itch Associated with Dry, Irritated Skin. J Drugs Dermatol. 2015;14(1):43-48. 5. Chon, S et al. Poster presented at:2013 Annual meeting of the American Society of Pharmacognosy. July 13-17, 2013; St Louis, MO 6. Potter RC, Castro JM, Moffatt LC, inventors; Nature, Inc, assignee. Oat oil compositions with useful cosmetic and dermatological properties. US Patent 5620692. April 15, 1997. © Johnson & Johnson Consumer Inc. 2017

Unlocking the Power of AVEENO Oat