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POSITIVELY NOURISHING^™ SHINE SHAMPOO

AVEENO^® POSITIVELY NOURISHING™ Shine Shampoo does much more than nourish and cleanse — it removes dirt and oil and prevents build-up, to illuminate the dullest hair, giving it shiny, vibrant life. Scientific studies show that just three washes help repair damage, giving hair life with — strength, softness, and shine.^†


The beauty of Nature + Science

This exclusive ACTIVE NATURALS^® formula, infused with nourishing wheat complex and shine-enhancing palm extract is designed to replenish moisture and promote shine, targeting the weakest parts of your hair with fortifying protein.
Developed with a team of experts, including a leading dermatologist and hair stylist, our ACTIVE NATURALS^® formula harnesses the power of nature combined with advanced scientific methods, to give you beautiful, strong, healthy looking hair.

^† POSITIVELY NOURISHING™ Shine Shampoo and Conditioner System.

If you use POSITIVELY NOURISHING^™ SHINE SHAMPOO, you may want to consider using:

• POSITIVELY NOURISHING^™ SHINE CONDITIONER
This exclusive ACTIVE NATURALS^® formula, infused with nourishing wheat complex and shine-enhancing palm extract is designed to replenish moisture and promote shine.


• POSITIVELY NOURISHING^™ CONDITIONING LEAVE-IN TREATMENT
The deep conditioners and moisturizers in this leave-in nourishing wheat-complex formula, deeply replenish dry, damaged hair with healthy, new life.